Crisis response communications saves lives during the COVID-19 pandemic.

Crisis response communications saves lives during the COVID-19 pandemic.

In spring of 2020, the COVID-19 began to spread widely around the world. With little yet known about the disease, Kane was called upon by the Unified Emergency Operations Center in Milwaukee County to do whatever we could to help them slow the spread so that our health care providers didn’t get overloaded, ultimately saving lives in the process.

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Research-driven brand platform creates alignment and drives organizational change.

Research-driven brand platform creates alignment and drives organizational change.

Health care and social services in the United States today are continually changing, forcing the organizations providing these services to either adapt with the times, or be left behind. LSS of Wisconsin and Upper Michigan was quickly adapting, and Kane helped to ensure its internal and external brand properly reflected the organization as it stands today.

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Rural Youth Counselor Recruitment Campaign Attracts Hard-to-Find Role Models
Nonprofit, Health & Human Services Kane Communications Group Nonprofit, Health & Human Services Kane Communications Group

Rural Youth Counselor Recruitment Campaign Attracts Hard-to-Find Role Models

A residential treatment program for youth, located in northeast Wisconsin, was having trouble finding viable applicants for open positions – leaving the program understaffed and unable to accept more children into their program. An award-winning recruitment campaign for youth counselors in rural Wisconsin generated big results – delivering ROI in less than three months.

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Targeted marketing drives college students to seek mental health services and resources.

Targeted marketing drives college students to seek mental health services and resources.

One in four college students have a diagnosable mental illness, yet 40 percent do not seek help. It’s no wonder that the behavioral health services offered by Wraparound Milwaukee were being underutilized. Kane developed a strategic communications campaign aimed to increase the number of college students in Milwaukee County accessing Wraparound’s services and resources.

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