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On Managing Purpose-Driven Brands
Being the Expert: Things to Know Before You Say Yes to an Interview
Many people have some degree of anxiety around public speaking, and adding a video camera doesn’t make it any easier. Video strategy director Davidson Kane gives a few tips for how to prepare as a video interviewee.
Make the Most of Your Video
Reusing your video footage will save you time and money, and will NOT leave a trail of banana sludge on your floor. A well-thought-out plan will help you get the most from your videos. They will enjoy a long life if they resonate with your values, your mission and your audience.
How Not to Go Viral
The secret to video success isn’t lots of views in a short period of time. It’s developing a bond with your audience that keeps them coming back and makes them want to tell their friends.
Quick Tips for Video Messaging During a Crisis
We are collectively getting used to being on camera and revealing our personal abodes for the world (or at least our co-workers) to see. So, how can we be sure that our communication skills are effective when we may or may not be wearing pants?
Leading Your Business Through a Crisis
The coronavirus pandemic has created a new set of challenges for leaders who face growing responsibilities of supporting the safety of staff, protecting the reputation of the company, and shoring up the viability of operations.
Everyday Stories, Life-Changing Tales
Good stories are all around. You just have to look, listen and ask the right questions.
As communications consultants, we constantly search for stories to help share our clients’ messages and demonstrate their impact. Many of our clients are in the health and human services sector. The work they do has a tremendous impact on the community and individuals alike, changing people’s lives every single day.
That’s My Story
People close to me know I like to tell stories. Get a couple of drinks in me and I’ll regale you with the tale of the Canadian Boys Banned (not a typo – a friend and I actually got kicked out of Canada in 1992), or The Legend of Davida the Cat Lady (not for the faint of heart, I assure you). Someday, when I’m desperate for blog post topics, I’ll treat you to some of these gems.
Milwaukee County Nurse Recruitment Campaign Receives International Award
The campaign challenges nurses who “have what it takes” to apply to be mental health nurses for Milwaukee County.