Many people have some degree of anxiety around public speaking, and adding a video camera doesn’t make it any easier. Video strategy director Davidson Kane gives a few tips for how to prepare as a video interviewee.

Change is uncomfortable, but it challenges us to think and operate differently. Katharine Foley reflects on how COVID-19 has changed the way she works with media.

It can be tricky to nail a message if your target audience is too general. Read more to see how we use personas to hone in on a specific audience and tailor a message accordingly.

Since we are major fans of storytelling and brands here at Kane, we’ve decided to share some love for our favorite brands. Read our first “Brand Crush” piece where senior creative advisor, Eric Sandoval, discusses what he loves most about the Sol Coffee brand.

With newsrooms shrinking across the country and journalists being tasked with creating more content, it’s more important than ever to make sure media outreach is targeted and specific. Here are some tips to consider when pitching your story to a journalist.

Kane’s Senior Advisor for Corporate Citizenship and Partnerships and Senior Associate with The Partnering Initiative, Kathleen Elsig, spoke with three highly accomplished women alliance professionals, who spoke on how strategic partnerships can facilitate tackling some of the world’s most wicked problems.

Revising and proofreading are two very important elements of the editing process. Read more about the distinction between the two, and some things to keep in mind when a document comes across your desk for review.

Research can uncover the unexpected and debunk the assumed. It shouldn’t be looked at as extravagant, and it doesn’t always have to be extremely costly. Discovery can definitely be a game-changer.

By now, most companies can be found on at least one social media channel - but what about some of the newer digital platforms? Just because something is popular doesn’t mean it’s necessarily the best fit for your company.

Anyone working in business communications has been asked at some point to develop key messages or talking points. The problem is depending on who you ask, you might get a different definition of both. But there is a difference.

The COVID-19 pandemic forced us to make changes. From the way we do business, to the way we connect with others and the way we communicate. Virtual meetings make turning your camera on a necessity rather than just an option. And it forced those of us who break into a cold sweat just thinking about public speaking to face our fears. That’s not a bad thing!

Reusing your video footage will save you time and money, and will NOT leave a trail of banana sludge on your floor. A well-thought-out plan will help you get the most from your videos. They will enjoy a long life if they resonate with your values, your mission and your audience.

A CEO’s job is as difficult as it is important. The high standards and broad expectations of key stakeholders including boards, shareholders, consumers, and employees often create an environment of relentless scrutiny. So what attributes are needed to shape the right culture, set the right strategy, and pull together the right team?

The events of the past year have given us a lot to think about, as our lives, communities and workplaces have radically changed. Identifying the material issues that matter most to your business will help you find your purpose and unlock your company’s potential.

Working moms are superstars! The pandemic has added new layers to already busy plates for working moms. The division between work and home disappeared while additional caregiving responsibilities piled on. Kimberly Kane talks with three working moms and shares how companies can provided added support.

There’s no one-size-fits-all approach for responding to national crises or events. We have six tips to help you and your company evaluate whether a response makes sense for your organization.

Goal setting is an important part of success. They keep us accountable and serve as a tool to measure progress and realign us if we veer off track. We have tips to help you create and maintain your own realistic goals.

Meet our four new interns for spring 2021 and learn more about who they are and what they hope to achieve at Kane.

What does using buzzwords say about you? Hate them. Love them. We’ve all used Buzzwords to some extent. To celebrate the new year we decided to take a look at 20 of the top business buzzwords in 2020.

Reputation capital is often ignored, but with most business and conversation happening in digital spaces, it’s quickly become an asset that requires attention and investment. Information travels at the speed of a keystroke, making or breaking reputations and businesses in mere seconds.